About

Jigg’s Lures was founded in Elko, Nevada, by Jym, a lifelong fisherman who set out to create lures that worked better than anything he could find on the market. The first designs used real brass casings and detailed paint finishes to combine flash, vibration, and balance in a way that attracts strikes fast.

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As demand grew, Jym and his wife, Misty, refined their process and developed the twisted camo finish that has become the signature of the Twisted Series. Each lure is built by hand, one at a time, to ensure consistent quality and reliable performance.

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Jigg’s Lures has helped anglers catch everything from everyday trout to record-breaking fish, including the current Wildhorse State Park water record rainbow trout on a Twisted Series in purple and orange.

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Today, the company remains a small family business focused on craftsmanship, innovation, and customer service. Whether it’s the original Twisted Series, the Dice Series, or the solid wedding ring lures, every product is made to fish hard and stand out in the tackle box.

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Thank you for choosing Jigg’s Lures. We appreciate your support and look forward to being part of your next catch.